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IKEA and Sonos pair up will make your home sound better

IKEA and Sonos pair up will make your home sound better

"When we asked people what sound they associate with their homes many people mentioned that it is music that makes a home", says Björn Block, business leader, IKEA Home Smart at IKEA of Sweden.

Cue up the jokes about assembling speakers on your own: Smart speaker maker Sonos and iconic Swedish furniture retailer Ikea announced a new partnership to create "future home sound experiences" Wednesday.

Given some people love music but hate having to find space for speakers and cabling, it's likely that IKEA and Sonos will work to find ways to hide away cables and speakers without negatively affecting the acoustic performance of Sonos' audio chops.

"Together with Sonos we want to democratise music and sound in the home, and we want to create products designed for how people listen together at home", he noted.

More news: Former SMU and National Football League head coach Ron Meyer passes away

The partnership is intriguing for several reasons.

According to The Verge, we can expect Ikea to initially sell Sonos' existing lineup of speakers, followed by entirely new products developed using Sonos' technology and Ikea's network of furniture designers. But if the duo can figure out how to build good-quality speakers into Ikea furniture that can be controlled by Sonos' software, count me in.

Ikea sees this endeavor as the third step for their Home Smart division.

Will the recently introduced Ikea Trådfri smart lighting products somehow connect to the Sonos One? Sonos has had its products in a number of retail stores for years, including Apple Stores. That's why the company literally build little homes into its flagship NY store.


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