Amazon Testing Delivery of Whole Foods Groceries

Amazon Testing Delivery of Whole Foods Groceries

Amazon delivery is coming to Whole Foods.

The retailer is launching a grocery delivery service for Whole Foods customers in Austin, Cincinnati, Dallas, and Virginia Beach.

"We're happy to bring our customers the convenience of free two-hour delivery through Prime Now and access to thousands of natural and organic groceries and locally sourced favorites", said John Mackey, Whole Foods Market co-founder and CEO. And last week, Amazon announced that its flash-deal-dispensing Treasure Truck vans would make stops at Whole Foods locations.

In the case of the Whole Foods pilot, employees will pick items from store shelves, and hand them off to a driver.

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Deliveries will start Thursday in Austin, Texas; Cincinnati; Dallas; and Virginia Beach, Virginia.

Amazon will eventually expand the service into other markets, but who cares about them - we need our sustainably farmed swordfish steaks, and we need them now.

Shoppers will be able to order meat, seafood and other grocery items through Amazon's Prime Now app and website. "This is a super important space for fast delivery", Landry said. Two-hour delivery will be free, while getting groceries delivered in one hour will cost $7.99 on orders of $35 or more, CNBC reported.