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U.S. companies sever ties with NRA as boycott calls rise

U.S. companies sever ties with NRA as boycott calls rise

More than half a dozen United States companies have abruptly cut ties with the National Rifle Association (NRA) as gun safety activists on Friday intensified calls for a boycott in the wake of last week's Florida high school massacre.

Some companies have already done so.

Car-rental company Enterprise said its three brands would end a discount program for NRA members.

"Thanks for contacting us". "This change will be effective March 26".

First National Bank of Omaha, which offers the "Official Credit Card of the NRA" - with benefits including five per cent cash back on petrol and sporting goods - announced it was ending the arrangement.

Two other companies - the insurer Chubb and Wyndham Hotel Group - confirmed to CNNMoney Friday that they've recently ended partnerships with the NRA.

A spokesperson for the bank said "customer feedback" prompted a review of its partnership with the NRA, and it chose not to renew its current contract.

Meanwhile the MA company that made the assault rifle allegedly used by Cruz in the Parkland massacre, American Outdoor Brands Corp., should expect a call from a prominent Wall Street firm about gun issues.

Some of those survivors confronted NRA spokeswoman Dana Loesch at a CNN town hall on Wednesday.

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"To be affiliated with them, whether you are a company or a lawmaker, it is not going to pay off in the long run", said the Moms Demand Action founder Watts, signalling the start of a broader campaign. But I am saying that you love the ratings. "Crying white mothers are ratings gold".

"The shameful politicization of tragedy - it's a classic strategy, right out of the playbook of a poisonous movement", he said. They hate the Second Amendment. "They hate individual freedom".

ThinkProgress, a liberal website that describes itself as an editorially independent project of the Center for American Progress Action Fund, claimed credit for bringing attention to the corporate NRA connections.

Petitions are circulating online targeting companies that offer discounts to NRA members on its website.

Other companies on the list include the cyber security firm Symantec, Met Life and Life Lock Inc.

"Ironic how the @NRA likes to point a finger at what kids watch on TV. while they spew vile rhetoric on NRAtv, streamed on @Amazon and aimed exclusively at boosting gun sales", wrote screenwriter Randi Mayem Singer. Warren Leight, executive producer of Law & Order: Special Victims Unit, wrote in a tweet on Thursday.

Through Wild Apricot, all NRA Business Alliance members can receive a 30-day free trial of the company's membership software.

Despite growing more and more extreme in its anti-liberal, anti-media rhetoric, the NRA has for the most part escaped a business backlash, even amid a steady stream of mass shootings over the years.

"The NRA is so engrained in the American culture now due to their very successful messaging of, "Don't take away my gun" or 'You're infringing on my Second Amendment rights, '" Milano said.


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