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Elon Musk backs Onion staffers working on undisclosed project

Elon Musk backs Onion staffers working on undisclosed project

Tech billionaire Elon Musk may now be entering the media industry - or he may be joking about entering the media industry, or maybe he's just joking about the name of the new media company he's created.

After Bolton and Berkley left the satirical news site previous year, they reached out to Musk, who chose to back their new venture, a source with knowledge of the project told The Hill. They are apparently leading the effort and have hired three writers and one editor who previously worked at The Onion. Former Onion editor in chief Cole Bolton and executive editor Ben Berkley are both said to be involved with this project ever since they left the publication in 2017. You wouldn't normally associate comedy with Musk given that he's no comedian but according to a new report, Musk is financially backing a new secret comedy project.

More news: Rambling on: Loyola heads to first NCAA tourney in 33 years

However, Musk has once jokingly admitted that it was "pretty obvious that comedy is the next frontier" in his grand scheme for world domination. The site is filled with amusing takes on news and fake news created by its staff of writers and editors.

At South by Southwest, SpaceX Founder and CEO Elon Musk projected that his first Mars spaceship will be ready for short trips by the first half of next year. But after the deal fell through, Musk remained a fan. The site was eventually acquired by Univision. He also apparently cooked up an idea that centers on comedy and looked to former staffers at The Onion to make it a reality.


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