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Ivanka Trump's Fashion Brand Is Shutting Down

Ivanka Trump's Fashion Brand Is Shutting Down

Before her father Donald J. Trump became president, Ivanka built a successful fashion label selling clothing and accessories in hundreds of department stores and boutiques across the US.

White House senior adviser Ivanka Trump says she is closing her fashion brand so she can focus on her work in Washington.

She pointed to Nordstrom's decision to ditch Trump, which came shortly after Trump announced his first muslim travel ban, and more recently Hudson Bay, the Canadian retailer which severed ties after Trump's imposition of tariffs on Canadian goods.

The New York Post reported that staff have been informed that they're being laid off.

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Abigail Klem, the current president of the Ivanka Trump brand, said in a statement on Tuesday that the move "was a very hard decision for Ivanka".

"After seventeen months, without a time frame for her return, Ivanka made the hard decision that to be fair to the brand's partners and its employees, the business should be wound down", a representative for Ivanka Trump's fashion line said in a statement on Tuesday.

Ivanka Trump first ventured into the fashion business in 2007, when she started selling a line of jewelry. Her company has been accused in the past of using foreign workers to make its products overseas. "So making this decision now is the only fair outcome for my team and partners".

Nordstrom parted ways with the brand, which was launched in 2014, as far back as February 2017, citing "brand performance". It was an early target of the "Grab your wallet" campaign to put pressure on the Trump brands as a way to weigh in on the president's policies. The on-air endorsement prompted a bipartisan backlash with lawmakers on both sides of the aisle calling for a review of whether the comments violated government rules. Add Ivanka Trump as an interest to stay up to date on the latest Ivanka Trump news, video, and analysis from ABC News.

"While this is a notable step in the right direction, it's a small one that comes much too late", the group's executive director Executive Director Noah Bookbinder said in a statement.

. She's seen here at the White House last week.