Apple unveils the iPhone XR, a $749 budget smartphone

Apple unveils the iPhone XR, a $749 budget smartphone

Last year, a fully tricked-out iPhone X would set you back $1,149.

The big news is there are three new phones and they're all huge: the 5.8-inch iPhone Xs, the 6.1-inch iPhone XR and the 6.5-inch iPhone Xs Max. The strategy's been successful, helping Apple's stock rise more than 30 percent this year and making it the first publicly traded USA company worth more than $1 trillion.

Apple surprised with a third smartphone, the "lower-end" iPhone XR ($749).

The iPhone XS and larger XS Max are Apple's latest flagship devices.

The new watch, with a price tag that starts at $399 in the United States and €499 ($580) in Germany, is a more comprehensive health device.

The launch of a new iPhone is always a significant time of year for mobile operators.

"Before the launch I was thinking which kidney I should sell off, the left or the right".

However, Apple may face challenges selling the more expensive new models locally given that we're now keeping our phones longer rather than upgrading as soon as our 24-month contracts finish. The iPhone XS and XS are even more expensive, while having a higher launch cost gives Apple greater scope for discounts later in the device's lifespan. But, as rumoured beforehand, it will be more affordable than the premium models. The median U.S. household income rose for a third straight year in 2017 to the highest on record since 1967 by one measure, United States government data showed on Wednesday.

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The 2018 Apple keynote in Cupertino on September 12 is expected to cover three new iPhone releases, plus news on the next generation of the Apple Watch.

'These phones really look wonderful, but "iPhone XS Max" is the worst product name Apple has come up with in this century, ' Twitter user @gilbert said.

The new iPhones hit the stage last night and, of course, Apple has a bunch of promotional material to help hype them up.

The Apple Watch is getting some big upgrades. "A lot of people have [abnormal heart rhythms] who don't have the symptoms".

"This is a pretty big deal", said health care tech analyst Ross Muken at Evercore.

Apple definitely is leading the smartwatch sector by a significant margin, and the company was even keen to point out that the Apple Watch is the most popular watch overall as well (Though that's just because there's no one dominating classic watch in a similar position).

Shares of fitness device rival Fitbit Inc fell 6.9 per cent after the Series 4 announcement on Wednesday. The beta for iOS 12 has been a bumpy one, so you might want to hold off for a week or so before updating your phone, as per usual with Apple's system updates.

Apple did not mention its AirPower wireless charging mat this week at its annual iPhone event. "No one from Apple I've spoken to today will say a word about AirPower other than that they have nothing to say about it today", he wrote in a blog post published Wednesday.