Tech

Everything Apple didn’t announce at its event: Macs, iPads, and more

Everything Apple didn’t announce at its event: Macs, iPads, and more

Apple unveiled three new iPhone models at its "Gather Round" media event on Wednesday.

Speaking of which, let's talk about the not-so-headline-grabbing iPhone XR.

Instead of an OLED display, the phone uses a 6.1-inch Liquid Retina LCD display that Apple calls the "most advanced LCD in a smartphone".

Or skinny jeans? Unfortunately, Apple didn't update its 4-inch iPhone SE with a new processor and camera.

The iPhone XR starts at $749 United States dollars, which we anticipate translating as £749 and will be available to order from 19 October. It boasts the same set of features found in other iPhone X models.

"They have finally added a larger-screen phone so that they can directly compete with the Galaxy Note9 products", Gartner analyst Annette Zimmermann said at the event at Apple's Silicon Valley headquarters, referring to rival Samsung Electronics which has led the trend toward big-screen phones.

There's a slightly better screen, some improved water resistance and Apple's new A12 Bionic processor to make everything run that little bit faster.

On the surface the camera specs appear the same as last year's model, but Apple reckons its new Smart HDR tech, ability to control the depth of field on portraits and faster sensors will have you shooting better photos than ever before.

Apple also introduced a lower-cost 6.1-inch (15.5 cm) iPhone XR made of aluminum, at a starting price at $749.

More news: Georgia governor declares state of emergency ahead of Hurricane Florence

Last but not least, Apple also gave more information about its GiveBack program, where you can trade-in your existing iPhone and get the value in return if it's deemed reusable.

A year removed from last year's 10th anniversary celebration-the first to be held at Steve Jobs Theater on the company's new campus-look for Apple to get back to basics.

Battery Life. In Consumer Reports testing, iPhones have frequently lagged other premium models when it comes to battery life.

The iPhone Xs and iPhone Xs Max keep the iPhone X thin-bezel body style with display notch for front-facing cameras and sensors.

By the way, the regular iPhone XS with 512GB of storage isn't cheap either: It costs $1,349.

'Apple's new phone's name is iphone XS which like every other iphone would be EXCESSively overpriced, ' @Bhavessshh tweeted.

There are some new tools to monitor how much time you spend looking at your phone and some tweaks to how notifications display. It also feels particularly dense, weighing just a few grams more than the XS.

While some expect a $699 price for the iPhone 9, Goldman Sachs analyst Rod Hall sees as much as $849, a significant bump for a mid-range device.

Customers will be able to pre-order iPhone XS and iPhone XS Max beginning Friday, September 14, with availability beginning Friday, September 21.


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