Verizon Promises It Won't Lie About 5G, Unlike AT&T's '5G E'

Verizon Promises It Won't Lie About 5G, Unlike AT&T's '5G E'

5G Plus? 5G Ultrawideband? "And together with Sprint, we'll add much-needed spectrum depth, creating a truly transformative 5G network!".

AT&T has drawn ridicule by relabeling the network used by some of its phones as "5G E" to signal that the next-generation wireless network is here. Regardless of the aesthetic change, AT&T phones are not running on a 5G network.

"AT&T is blatantly misleading consumers - 5GE is not real 5G", Sprint's chief technology officer Dr. John Saw told Engadget.

5G is the buzzword of 2019, especially among carriers, who can be pretty aggressive when it comes to marketing. It launched 5G back in October, in its quest to be "first". With 5G E, there is no upgrade.

The largest US wireless carrier was expected to add 355,600 new subscribers, according to research firm FactSet.

Open Network Automation Platform initiative is making it faster and more cost effective to deploy technologies. T-Mobile hasn't yet provided any guidance about when exactly it will reach its goal next year, potentially setting the stage for AT&T to claim the "nationwide" mobile 5G title with an "early" 2020 rollout before T-Mobile reaches its own coverage goal. Instead, you will still be using 4G LTE service, but with a mix of technologies (4×4 MIMO antennas, 256 QAM and carrier aggregation) that could potentially provide faster speeds.

An AT&T executive defended the company's rebranding of 4G phones as "5G E", saying that the name change has helped AT&T "br [eak] our industry's narrative" and get inside of its "competitors' heads".

"It's not really 5G, and it's very confusing to people", he said.

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Verizon ran a full-page ad in the The New York Times, The Washington Post, The Wall Street Journal and USA Today with the headline "When we say '5G, ' we mean 5G".

Ars Technica points out that Verizon also somewhat jumped the gun on 5G by using it in one of its services that doesn't meet the standard of the industry. The company also cited a host of benefits it says are the big draws for these new additions - things like Unlimited rate plans, Netflix at no extra charge for qualifying customers on family plans, free global data roaming and texting in more than 210 countries and destinations and more.

Despite chastising AT&T, Verizon has also adopted the 5G label for technology that doesn't meet the industry 5G standard.

In a tweet Monday, T-Mobile mockingly showed video of a phone being upgraded to a "9G" network with nothing more than a Post-It note.

AT&T declined to comment about the pushback.

Unlike AT&T, Verizon says it won't trick users into thinking they have 5G.

"They're entitled to call their product whatever they want", Leigh said.