Tech

Google will start surfacing individual podcast episodes in search results

Google will start surfacing individual podcast episodes in search results

That means when you search something like "podcasts about Microsoft", it will simply show you a number of episodes/podcasts that talk about Microsoft. "We've seen the problem move from what it was like to browse the Internet in the early- to mid-90s, where you knew all the websites you might want to visit, to the problem that we have in the 2000s on the Internet, where you need a search engine to really help you to discover and find all the content that might be useful or entertaining to you".

Eventually, you'll also be able to find and listen to podcasts using Google Assistant.

If you hit the little blue Play button, it takes you to a dedicated Google page where you can listen to that episode of the DGiT Daily podcast. "We'll provide another update when we have more information to share", read a tweet from Google yesterday. Search Engine Optimization, or SEO, is the practice of titling webpages or altering URLs to make them more Google-friendly with commonly searched terms.

Google hints that it is offering a truce with podcast producers on this issue though.

Google Search indexing issue is not a new thing, and only recently, the company experienced the indexing issues. They're also based on the topics or subject matter Google detects in the content rather than just on titles.

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In its present form, a search for podcasts in web-based Google search still requires users to input the "podcasts" term.

Podcast results appear similarly to "Shopping", "Images", or other categorized results. Progress listening to a podcast on all devices want to sync.

Introduced past year, the company already supports a full Google Podcasts application complete with Google Assistant integration.

Apple is also improving its podcast-search features by transcribing the phrases and words used in the podcasts.

The update comes as podcasts continue to grow in popularity. Only those users who in the United States who are searching in English can access the feature, for the time being, and there's no estimate provided for other languages or regions.